Consumer alleges Tarte's 'high-performance naturals' claims are false, products have synthetic ingredients

By Noddy A. Fernandez | Jan 8, 2019

WHITE PLAINS, N.Y. (Legal Newsline) – A New York consumer has filed a class-action lawsuit against a cosmetics company alleging its products contain a number of synthetic ingredients despite marketing that they are natural.

Jeannie Patora, individually on behalf of herself and all others similarly situated, filed a complaint on Dec. 14 in the U.S. District Court for the Southern District of New York against Tarte Inc. over alleged violation of the New York General Business Law and other counts.

According to the complaint, Patora purchased defendant's products at a Sephora store. She alleges the defendant markets its "high-performance naturals" products using a campaign centered around claims to appeal to health-conscious consumers. 

However, plaintiff claims defendant's representations are allegedly false, misleading and deceptive because the beauty products contain multiple ingredients that are synthetic, such as glycerin, kaolin and sodium benzoate.

The plaintiff holds Tarte Inc. responsible because the defendant allegedly misleadingly, inaccurately and deceptively markets its products to consumers.

The plaintiff requests a trial by jury and seeks preliminary and permanent injunctive relief, award monetary and punitive damages, costs, expenses and such other and further relief as the court may deem just and proper. She is represented by Jason P. Sultzer, Joseph Lipari and Adam Gonnelli of The Sultzer Law Group, PC in Poughkeepsie, New York.

U.S. District Court for the Southern District of New York case number 7:18-cv-11760-KMK

Want to get notified whenever we write about any of these organizations ?

Sign-up Next time we write about any of these organizations, we'll email you a link to the story. You may edit your settings or unsubscribe at any time.

Organizations in this Story

The Sultzer Law Group, PC U.S. District Court for the Southern District of New York

More News

The Record Network