NEW YORK (Legal Newsline) — NHL subscribers are alleging their video watching and other personal data is being shared without their consent.
Zachary Joiner, Daniel Kassi and Hanwook Nam, on behalf of themselves and all others similarly situated filed a complaint March 10 in the U.S. District Court for the Southern District of New York March 10 against NHL Enterprises. Inc., and National Hockey League alleging violation of the Video Privacy Act and other claims.
According to the plaintiffs' complaint, they subscribed to the NHL's and certain NHL team newsletters. They claim that they watched pre-recorded video content related to NHL member teams using a device signed into Facebook and that their personably identifiable information (PII) and video watching data was shared with Facebook.
The plaintiffs allege that the defendants offer users to subscribe to member team newsletters in exchange for their contact information but the defendants failed to disclose that their PII would be captured by Facebook Pixel. They further allege the defendants failed to obtain users' consent to allow their data to be shared and that the defendants violate the Video Privacy Act through the use of the pixel to track users through Facebook on NHL team websites.
The plaintiffs also allege the defendants' data sharing information is not presented to users in a transparent manner or made as part of the sign-up process as well as does not include terms that sufficiently warn users that their protected information will be shared with a third party.
The plaintiffs and the class seek monetary relief, interest, trial by jury and all other just relief. They are represented by Mark Reich, Courtney Maccarone and Gary Ishimoto in New York City.
U.S. District Court for the Southern District of New York case number 1:23-CV-02083