NEW YORK (Legal Newsline) – Kingsford’s claims that its hardwood briquettes are “100% natural” are false, a class action lawsuit says.
Lawyers Spencer Sheehan and James Chung sued the company Feb. 2 in New York federal court, claiming the product contains synthetic components like borax.
“The product is not ‘100% Natural Hardwood’ because it contains wood scraps including between 3 and 8 percent sawdust, instead of only hardwood, which is the source for lump charcoal,” the lawsuit says.
It also complains about a green flame and the statement “cleaner burn” on the packaging.
“The green flame and comparative claim give consumers the impression the Product is beneficial, or less harmful to the environment, compared to other fire sources such as propane gas and lump charcoal,” the suit says.
“However, this representation is misleading because it is insufficiently and inconspicuously qualified by an asterisk referring to small font on the bottom of the bag that notes these attributes are only when the Product is ‘compared to Kingsford Original Charcoal.’”