BOSTON (Legal Newsline) – Keurig cups are too difficult for recycling centers to sort, a class action lawsuit against the company alleges.
On Sept. 9, attorneys from Shapiro Haber & Urmy filed their case in Massachusetts federal court against Keurig, which responded to concerns about the environmental impacts of their product by making their cups recyclable.
But that’s not happening, the lawsuit complains, because the cups are so small that it is uneconomical for recycling facilities to properly sort them from other products placed in bins.
They can also be difficult to recycle because they are often crushed or mangled by the user, the suit says.
“Keurig’s misrepresentations concerning the recyclability of the pods were highly significant and material to consumers, and as a result of Keurig’s misrepresentations, consumers purchased and received products that were much less valuable than the products Keurig had promised,” the suit says.