LOS ANGELES (Legal Newsline) – Two California individuals allege a mascara did not provide the lash volume as advertised.
Jodi Floth and Veronica Eshelby, on behalf of themselves and all others similarly situated, filed a complaint on April 25 in the U.S. District Court for the Central District of California against Too Faced Cosmetics LLC over alleged violation of Consumer Legal Remedies Act, False Advertising Law and Unlawful Prong of the Unfair Competition Law.
According to the complaint, the plaintiffs allege that they purchased defendant's Better Than Sex Mascara because it was advertised to provide 1,944 percent more volume. The plaintiffs allege that advertisement is false and misleading and that the product did not provide the volume amount as advertised.
The plaintiffs hold Too Faced Cosmetics LLC responsible because they allege they paid a premium for the mascara due to the mislabeling.
The plaintiffs request a trial by jury and seek award for compensatory and punitive damages, injunctive relief, reasonable costs and expenses, and such other and further relief as the court may deem just and proper. They are represented by Robert Starr, Adam Rose and Manny Star of Frontier Law Center in Calabasas, California.
U.S. District Court for the Central District of California case number 8:18-cv-00707-JVS-JC