Consumer alleges Nellie's All-Natural Laundry Soda is falsely advertised as all-natural

By Noddy A. Fernandez | Apr 11, 2018

LOS ANGELES (Legal Newsline) – A consumer has filed a class-action lawsuit against a company over allegations it falsely labels its kitchen and bathroom products as all-natural.

LOS ANGELES (Legal Newsline) – A consumer has filed a class-action lawsuit against a company over allegations it falsely labels its kitchen and bathroom products as all-natural.

Daniel Berman, on behalf of himself and all others similarly situated, filed a complaint on April 4 in the U.S. District Court for the Central District of California against Batten Industries Inc., Batten Industries (US) Inc. and Batten Services (US) Inc., over alleged violation of the California Consumer Legal Remedies Act.

According to the complaint, the plaintiff alleges that on Dec. 19, 2017, while shopping online for laundry detergent, he claims defendants' marketed and advertised their Nellie's All-Natural Laundry Soda to be "all-natural." He alleges after examining the container after purchase, he found that the defendants' laundry soda contained three synthetic chemicals as ingredients. 

As a result, plaintiff claims he and other similar consumers did not receive the benefit of the bargain and paid a premium for the purportedly “all-natural” product as alleged by defendants. 

The plaintiff seeks compensatory and other damages, statutory pre- and post-judgment interest, attorneys' fees and such other and further relief as the court deems just and appropriate. He is represented by Kolin C. Tang of Shepherd, Finkelman, Miller & Shah LLP in Los Angeles.

U.S. District Court for the Central District of California case number 2:18-cv-02818-SVW-FFM

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Shepherd, Finkelman, Miller & Shah LLP U.S. District Court for the Central District of California

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