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Performance Sports sued for alleged deceptive advertising

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Friday, November 22, 2024

Performance Sports sued for alleged deceptive advertising

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A Connecticut man sued Performance Sports Group, LTD on Tuesday over allegations that the company misrepresented the safety of its lacrosse helmets.

Lacrosse helmets are certified for safety by The National Operating Committee on Standards for Athletic Equipment (NOCSAE). Following an independent evaluation performed by NOCSAE in November, the committee voided its certifications of the Cascade R and the Warrior Regulator helmets.

Lindsay Held alleges that Performance falsely represented that its Cascade R lacrosse helmets met the NOCSAE standard, which led consumers to purchase the helmet. This representation is on every Cascade R helmet, as well as Performance’s marketing, advertising and other materials for the Cascade R helmet product line. Performance allegedly violated Connecticut's Unfair Trade Practices Act (CUTPA) by misrepresenting the helmets.

Held is seeking damages as well as an injunction against Performance to prevent it from continuing to engage in, use or employ any act, including advertisements, packaging or other representations prohibited by CUTPA.

Held is represented by Jeffery I. Carton and James R. Denlea of Denlea & Carton LLP in White Plains, New York.

United State District Court District of Connecticut case number 3:14-cv-01842.

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