Consumer accuses vodka manufacturer of false advertising

By Robbie Hargett | Aug 14, 2015

An Alabama man is suing a vodka manufacturer, alleging it misrepresents its Tito's Vodka product when it labels it "handmade."

Clinton Wilson, of Auburn, Ala., individually and for all others similarly situated, filed a class action complaint Aug. 4 in U.S. Court for the Middle District of Alabama Eastern Division against Fifth Generation Inc., alleging false representations of its Tito's Vodka and deceptive business practices.

According to the complaint, Wilson purchased Tito's Vodka numerous times in May, paying more for the vodka than he otherwise would have, based on the product label's representation that the vodka was "handmade" and "crafted" in "an old-fashioned pot still. The suit says the vodka is, in fact, manufactured through a mechanized, automated process in an industrial facility.

Wilson and other class members seek damages, restitution, and injunctive relief, plus court costs. He is represented by attorneys Nicholas W. Armstrong, Oscar M. Price IV  and Emily K. Price of Price Armstrong in Birmingham, and by Luke Montgomery and J. Bradley Ponder of Montgomery Ponder, also in in Birmingham.

U.S. Court for the Middle District of Alabama Eastern Division case number: 3:15-cv-00561-WKW-SRW.

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