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Thursday, March 28, 2024

Company that produced Tupac hologram at Coachella sues over patent infringement claims

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LOS ANGELES (Legal Newsline) - Hologram USA, Inc. sued Vntana 3D, Ashley Crowder and Benjamin Conway on Wednesday for allegedly violating one of Hologram USA's exclusive patent right licenses.  




Hologram USA holds the exclusive patent right licenses for a hologram-like system created by co-plaintiff Uwe Maass, which projects video to create the illusion of a life-size, 3D, full-color moving image. The image is almost indistinguishable from the real person or object being projected, the company claims.








The technology was used to create an image of deceased rapper Tupac Shakur at the Coachella Music Festival in 2012.




Crowder and Conway, co-founders of the Vntana, both allegedly admitted in media reports that they used the patented technology for their own company's products. 




The suit alleges that Vntana is infringing on Hologram USA's patent rights by providing a service that allows artists, celebrities, brands and other clients to use the same hologram-like technology. Hologram USA claims this is a direct infringement of the ‘519 patent rights that the company holds.




In addition to stopping the defendents from using the patented hologram-like system, Hologram USA is seeking damages from the defendants. 




Hologram USA is represented by Ryan Baker of Baker Marquart LLP in Los Angeles.




United States District Court Central District of California case number 2:15-cv-09489.


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