Class action alleges Blue Moon not a craft beer

By Shaun Zinck | Jun 11, 2015

R. Craig Clark  

A class action lawsuit alleges a major beer company falsely advertises that one of its beers is craft brewed and charges a premium price for the product.

Evan Parent filed the lawsuit in May 30 U.S. District Court Southern District of California against MillerCoors, alleging its brand of Blue Moon beer isn't actually craft despite what the company advertises.

The lawsuit said the Brewers Association specifically defines craft breweries as “small, independent and traditional.” Additionally, to quality as a craft brewery, the company must produce less than 6 million barrels of beer every year, make beer with “only traditional or innovative brewing ingredients, and be less than 25 percent owned by a non-craft brewer, the suit says.

The suit says MillerCoors has eight major breweries in the county and produces more than 76 million barrels of beer each year.

The lawsuit seeks class status for all those who purchased Blue Moon beer over the last four years for personal, family or household purposes. Parent also seeks an unspecified amount in damages, plus court costs. He is represented by attorneys R. Craig Clark and James M. Treglio of Clark & Treglio in San Diego.

U.S. District Court Southern District of California case number 3:15-cv-01204.

More News

The Record Network